Why does your business need to have a digital presence?
It is essential to have a digital web presence for any business that wants to grab a significant chunk of online customers. Since in today’s world marketing your products to your customers globally, is the key to have a successful business model.
- 93% of online experiences start with a search engine.
- 63% of consumers primarily use your company’s website to find and engage with you.
- 75% have judged a company’s credibility based on its website design.
Since small businesses have a low capital investment to start with.
Hence we will only be recommending affordable small business website design tools. These website design tools will help you lower your initial expenses.
If you have a technical background, you might want to create your small business website on your own, using the business website design tools.
Even if you want to hire a professional yet affordable website design agency like Web Solution Xperts for your small business website design, we will still insist you have an overview and comparison of small business website design tools.
5 Affordable Small Business Website Design Tools
- WordPress
- WooCommerce
- Shopify
- OpenCart
- Magento
1. WordPress
WordPress is a content management system, which will help you easily create a small business website, blog, or even an eCommerce store (WooCommerce).
There are two variants of WordPress, one is WordPress.com while other is self-hosted WordPress available at WordPress.org
WordPress.com is hosted by WordPress.com company, and they do have paid upgrades to customize the look and feel of the business website and extend the functionality using plugins.
Whereas the self-hosted version of WordPress at WordPress.org will require a domain name and web hosting.
You get to have more freedom with a self-hosted WordPress version, as you can easily customize the look and feel of website or e-commerce store with themes and plugins like WooCommerce, without having to upgrade to any paid plan.
You can easily hire web solution xperts for small business website design or WordPress help.
Why choose WordPress CMS as your business website backend?
WordPress is versatile, easy to customize, a lot of themes and plugins available for customization.
2. WooCommerce
WooCommerce is a subset of WordPress. In technical terms, the WooCommerce plugin helps to extend WordPress functionality to be used as an eCommerce store. 26% of all e-commerce stores are built with WooCommerce in 2020.
You will need a domain name, web hosting, and an SSL certificate to make your clients trust more on your digital property.
Once you have set up a WooCommerce store, you can start selling your products, digital products, or services with ease.
You can upload multiple products or services and set up multiple payment gateways such as Stripe, PayPal, and many more.
You own 100% of the content while using WooCommerce. It is an added advantage of WooCommerce. Plus you don’t have to pay any monthly or yearly subscription fee to use WooCommerce, unlike Shopify.
Whereas using other hosted eCommerce platforms such as Shopify or BigCommerce, your product listings might get taken down due to copyright infringement issues.
Should you require any help with WooCommerce Online Store Design or anything related to WooCommerce, you can simply hire us. We not only help in designing & maintaining the business websites of our clients but also help in digital business growth strategy formulation.
3. Shopify
Shopify is an excellent platform to build an online e-commerce store. 21% of all e-commerce stores are built with Shopify in 2020.
Don’t be mistaken, although Shopify is really easy to use; it’s an extremely powerful tool too.
For example, you can set up and launch your online store in one weekend (no joke). But you could also spend days or even weeks developing a custom solution to fulfill your needs.
Personally, I think Shopify lets you do more with fewer clicks than competitors like Volusion or BigCommerce. And Content Management Systems such as Magento doesn’t even come near in terms of ease of use.
I also find their backend intuitive and straightforward to navigate. Whenever I got stuck, all I had to do was check their tutorials or ask support on their live chat – most of the time support was helpful and quick to answer.
Customizing the Shopify store is relatively easier with themes and there are different apps to extend your Shopify store’s functionality just like WordPress Plugins.
However, Shopify has a monthly subscription fee. Whether you generate any sales or not, you will still be required to pay Shopify’s subscription fee.
Web Sol Xpert team is here to help you with setting up your Shopify store, product hunt and research, upload your products, create your marketing campaigns on social media and scale up the best-selling ad sets on Facebook, Instagram, AdWords platforms. Just connect with us.
4. OpenCart
OpenCart is a highly customizable open-source eCommerce platform with no monthly fees. Though you will need a domain name, web hosting, and an SSL certificate.
It has a robust administrator dashboard that gives you an at-a-glance view of important metrics like sales, customers, and more.
OpenCart also has multi-store support that lets you stay on top of different stores from a single interface. This functionality lets you set products for different stores, use specific themes for each online store, and localize your websites.
Product options and attributes are also quite flexible with OpenCart, and the solution lets you add extra product variables.
And just like most eCommerce platforms, OpenCart is highly customizable and extendable. It has more 13,00 modules and themes that you can use to truly make your site your own.
Customization of OpenCart might be slightly expensive than WooCommerce.
Web Sol Xpert team can help you create an OpenCart eCommerce store as your business website.
5. Magento
Magento is a great platform for a shop that you know will do well. 9% of all e-commerce stores are built with Magento in 2020.
If you’re a small business making your first move into e-commerce, there may well be less heavyweight solutions that can do the job.
But if you have an established model, the funding to back it up, and the time to mold and sculpt Magento to fit your needs, it may well prove the perfect platform for your online store.
Magento is also optimized to work with thousands of products, tons of traffic, and a big number of sales. In other words, it’s for the bigger e-commerce stores out there.
In the digital landscape of today’s business world, every business needs a website; it acts as your virtual sales representative 24 hours a day, seven days a week.
If your website isn’t mobile-friendly, is outdated, doesn’t convert visitors into leads, or simply isn’t up to your satisfaction, you need professional website design services from a website design agency that makes the process easy.
Need a business website design? We do that, too! Contact us to get started!